Social Butterfly: A Bold and Beautiful Fashion Collaboration with Maiocchi
Social Butterfly: A Bold and Beautiful Fashion Collaboration with Maiocchi
I’m beyond excited to reveal my latest Australian fashion collaboration — Social Butterfly — a vibrant collection created with the incredible team at Maiocchi. As a Brisbane-based artist and surface pattern designer, I’m so proud to see my hand-painted artwork come to life on such iconic and beautifully made garments.
The Social Butterfly collection is a celebration of colour, transformation, and joyful self-expression. Inspired by the delicate beauty and freedom of butterflies, each print was designed to feel full of motion — as if it could flutter right off the fabric. My goal was to create wearable art that uplifts and inspires, and seeing these designs flow across Maiocchi’s signature silhouettes has been nothing short of magical.
Working with the Maiocchi fashion team has been an absolute dream. We share a passion for bold prints, vibrant colours, and feel-good fashion that’s as comfortable as it is striking. This limited-edition range features breathable fabrics, flattering cuts, and thoughtful design — perfect for every body and every occasion.
Whether you're heading to brunch, a work meeting, or just want to feel amazing during your everyday routine, Social Butterfly offers colourful dresses and statement pieces that help you shine with confidence and creativity.
But this collection is about more than just pretty patterns. It’s about celebrating who you are, expressing yourself boldly, and stepping into the world with the same grace and lightness that butterflies represent. It’s about feeling good in your skin — and in your outfit.
I’m incredibly proud of what we’ve created together. Social Butterfly is full of heart, art, and colour — and I hope wearing it makes you feel just as joyful as I felt creating it.
Explore the Social Butterfly collection now.
